Berger Paints selects Oracle E-Business Suite

Berger Paints Pakistan has selected the Oracle E-Business Suite to improve and standardize its business operations. Berger is the first company in Pakistan to introduce premium quality paints in the country and has been meeting growing demand through regular extensions in its high quality products range, which has continued to attract a healthy market share.

Berger Paints has purchased key modules from the Oracle E-Business Suite including financial and inventory management, purchasing, order management, process manufacturing, product and scheduling, payroll and business intelligence.

"Oracle E-Business Suite will be an efficient solution for Berger Paints, especially when efficiencies in operation, awareness, effective decision making and lean processes are necessary for all manufacturing units to be competitive in the current business landscape," said Samina Rizwan, Oracle's Regional Director for South Asia Growth Economies-West. "Investment in technology, as Berger has done, is imperative since it facilitates improved operational environment for later advantage. Oracle will not only help the company to save costs, but also secure quick ROI to sustain its position in the marketplace."

"Oracle E-Business Suite will empower us with critical and real time knowledge about our assets, financials and all the core aspects of the manufacturing process", said Sarfaraz Arif, Senior Manager MIS, Berger Paints. "Critically, the Oracle applications we have implemented will provide us a 360-degree view of Berger Paints' financial and operational information to company decision makers that will enhance its operational infrastructure to increase the efficiency of the organization and support further expansion.

Berger Paints would be able to get a consolidated picture of its Finance, Sales, inventory and customer order information in order to achieve a range of benefits. These include improved production planning capabilities, such as being able to monitor its financials while maintaining required minimum inventory levels, streamline procuring to an 'as and when required' basis, as opposed to a traditional 30-day stock carry system.

The company also expects to drive greater operational efficiency to improving manufacturing operation productivity, including an overall reduction of process errors and manual effort in the manufacturing process. The company will have the information to know what items to produce and when to produce them for optimal profit.